I. N. Nasution , Tran., “Application of the Kolb Experimental Learning Method to Marketing Management Material for Generation Z Students in the Economics Education Study Program, Al-Washliyah Muslim Nusantara University”, WSSHS, vol. 3, no. 07, pp. 1120–1126, Jul. 2025, doi: 10.58812/wsshs.v3i07.2172.