The Influence of Social Media Marketing and Electronic Word of Mouth on Purchase Intention of Sea Makeup Products through Brand Image on the TikTok Platform in Pekanbaru City. West Science Interdisciplinary Studies, [S. l.], v. 4, n. 05, p. 764–773, 2026. DOI: 10.58812/wsis.v4i05.2852. Disponível em: https://wsj.westsciences.com/index.php/wsis/article/view/2852. Acesso em: 31 may. 2026.