“The Effect of Customer Engagement, Content Personalization, and Trust on Purchasing Decisions in Indonesian E-Commerce: A Case Study on the Fashion Industry”.
West Science Journal Economic and Entrepreneurship 1, no. 06 (June 30, 2023): 262–271. Accessed April 7, 2025.
https://wsj.westsciences.com/index.php/wsee/article/view/453.