Hassyifa, Rizki Dena, Andri Ardhiyansyah, Chiquita Maharani, and Abu Bakar Ashidiqy, trans. 2026. “When Service Quality Is Not Enough: Consumer Trust, Customer Satisfaction, and Business Sustainability in F&B MSMEs”. West Science Business and Management 4 (03): 433-48. https://doi.org/10.58812/wsbm.v4i03.3053.