Evolution of Employee Engagement Research in Digital Era : Bibliometric Study
DOI:
https://doi.org/10.58812/wsbm.v3i01.1796Keywords:
Employee Engagement, Digital Transformation, Bibliometric Analysis, VOSviewerAbstract
This study explores the evolution of employee engagement research in the digital era through a comprehensive bibliometric analysis. Drawing on data exclusively from the Scopus database and analyzed using VOSviewer, the research maps publication trends, thematic developments, influential authors, and international collaboration networks from 2000 to 2024. The findings reveal that “employee engagement” is increasingly intertwined with “digital transformation” and “human resource management,” reflecting a shift toward digitally mediated workplace dynamics. Key thematic clusters include psychological engagement, digital communication tools, performance management, and emerging technologies such as AI and machine learning. Temporal and density visualizations highlight a growing focus on remote work, resource allocation, and digital well-being. Co-authorship and country collaboration maps underscore the multidisciplinary and global nature of the field, with significant contributions from countries like India, the United States, and the United Kingdom. This study not only synthesizes the current intellectual structure of employee engagement research but also identifies future directions and theoretical gaps, offering valuable insights for scholars and practitioners navigating workforce engagement in an increasingly digital world.
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