Bibliometric Analysis of Sustainable Product Innovation as a Competitive Advantage
DOI:
https://doi.org/10.58812/sdi.v1i04.2461Keywords:
Sustainable Product Innovation, Competitive Advantage, Green Innovation, Innovation Management, Bibliometric AnalysisAbstract
This study conducts a comprehensive bibliometric analysis to map the intellectual structure and research evolution of sustainable product innovation as a source of competitive advantage. Using Scopus-indexed publications and VOSviewer visualization techniques, the analysis examines affiliation networks, author collaborations, country co-authorship patterns, keyword co-occurrence structures, density maps, and temporal overlay trends. The results reveal that the field is dominated by strong institutional clusters, global research collaborations, and a dense thematic focus on innovation, sustainable development, competitive advantage, and product development. High-impact literature highlights the role of green innovation performance, dynamic capabilities, big data analytics, and knowledge-based perspectives in strengthening organizational competitiveness. The density and overlay visualizations show a shift from general innovation management toward sustainability-driven strategies, circular economy practices, and technology-enabled green innovation. Overall, the study demonstrates that sustainable product innovation has become a central strategic pillar in enhancing firm competitiveness, supported by interdisciplinary contributions and increasing global academic engagement. These insights provide a foundation for future research directions and practical implications for organizations aiming to integrate sustainability into their innovation processes.
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